//One in Two People Celebrate Valentine’s Day

One in Two People Celebrate Valentine’s Day

It’s no surprise that the holiday known for romance and the whispering of sweet nothings is also a day filled with candy. But the most popular Valentine’s Day gift isn’t candy or flowers; it’s jewelry.

And it costs quite a bit to celebrate the lover’s day.

[checklist icon=”fa-heart” iconcolor=”#ff69b4″ circle=”no” circlecolor=”” size=”15px” class=”” id=””][li_item icon=””]Americans spent an estimated $19.7 billion dollars in 2016 on Valentine’s Day. Back in 2004, Americans spent $12.79 billion, and by 2015 the figure climbed to $18.9 billion.[/li_item][li_item icon=””]One in two people celebrates Valentine’s Day.[/li_item][li_item icon=””]In 2016, jewelry topped the spending list at $4.5 billion, followed closely by a night out at $4.4 billion, then flowers $1.98 billion, clothing $2 billion, and candy $1.76 billion. Spending on gift cards reached $1.68 billion and greeting cards $1.14 billion.[/li_item][li_item icon=””]Valentine’s Day is the fourth most popular day to get engaged! Christmas Eve, Christmas Day, and New Year’s Eve are the top three. But one study showed that more women prefer to get engaged on Valentine’s Day. (Hint!)[/li_item][li_item icon=””]An average of $147 was spent per person to celebrate Valentine’s Day.[/li_item][li_item icon=””]The expected spend for Valentine’s Day in 2017 is $18.2 billion with the average person spending $136.57.[/li_item][li_item icon=””]Guess which age bracket is spending the most? Those who are 25-34 years old spend approximately $234 on Valentine’s Day.[/li_item][li_item icon=””]The U.S. Census Bureau reports there are 105 million unmarried people in the U.S. over the age of 18. 53 percent are single women and 47 percent are single men.[/li_item][li_item icon=””]Dating apps, not surprisingly, saw an increase in usage last Valentine’s Day. One app reported a 230 percent usage increase when compared to a regular day.[/li_item][li_item icon=””]

San Diego ranks ninth on the list of the top 10 cities to celebrate Valentine’s Day, according to WalletHub which compared 100 of the largest U.S. cities using 20 key metrics.

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  1. San Francisco, CA
  2. Scottsdale, AZ
  3. Orlando, FL
  4. Honolulu, HI
  5. Seattle, WA
  6. Las Vegas, NV
  7. Atlanta, GA
  8. Portland, OR
  9. San Diego, CA
  10. Denver, CO

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By | 2017-05-30T16:41:34+00:00 February 10th, 2017|Blog|